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SOFTWARE EVALUATION CRITERIA
Monday, November 23, 2009
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> Software Evaluation Criteria >
Supply Chain Management SCM
> Demand Management >
Promotion Planning Page: 1
Page:
1
Applies learning technology like neural networks to more accurately evaluate promotional lift
(21
product(s) support this feature
)
Create promotion plan by product channel or customer
(27
product(s) support this feature
)
Evaluate against constraining or conflicting forecast events or activities
(27
product(s) support this feature
)
Evaluate previous promotions based on multi-dimension criteria or confidence factors history etc
(26
product(s) support this feature
)
Loads promotions into forecasts and orders to ensure a planned promotion is built into order schedules
(27
product(s) support this feature
)
Promotion broadcast to sales manufacturing and trading partner entities to ensure a promotion is scheduled
(24
product(s) support this feature
)
Promotion creation
(26
product(s) support this feature
)
Promotion performance and effectiveness analysis including promotion channel sales personnel and real-time feedback
(25
product(s) support this feature
)
Promotion tracking including the ability to track promotions in progress and adjust based on their real-time performance
(25
product(s) support this feature
)
Promotional scheduling-allowing the creation of promotions on effectivity dates and dimensions such as time product customer and channel
(28
product(s) support this feature
)
Rule-based promotional data creation
(26
product(s) support this feature
)
View the promotional lift on top of the standard demand plan for example what is the real benefit in units or dollars
(26
product(s) support this feature
)
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